Friday, March 28, 2014

Meet the new ride ...

There was only one thing to do with the new, one-of-a-kind Western Star designed by fans of the iconic truck maker, and that was to present it to OOIDA to use as the Association's new tour truck.

Western Star's Guy Lemieux presents the ceremonial key
to OOIDA Executive VicePresident Todd Spencer, and
OOIDA tour truck driver Jon Osburn.
Photo by David Tanner, Land Line Magazine
Decked out in a retro red-white-and-blue paint scheme, OOIDA's new tour truck will be hard to miss when it makes the rounds at truck stops and events around the country.

Western Star Marketing Segment Manager Guy Lemieux handed off the keys to OOIDA Executive Vice President Todd Spencer and Spirit of the American Trucker driver Jon Osburn on Friday morning at the Western Star exhibit at the Mid-America Trucking Show.

Western Star's "Design Our Star Project" was a unique interactive concept because the fans called the shots on social media for what the truck would look like. Hint: It's got the biggest of everything available from the engine to the sleeper.

Jon will certainly be riding in style for the next two years. Keep an eye on the tour schedule in Land Line Magazine and on the Web and make sure you stop and see this truck in all its glory. Click here to watch a video of the presentation.

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